Focus On . . .
Eyelash Enhancers
Luscious lashes never go
out of style, which is why
these five products are sure to
entice your customers.
1
by Ann H. Carlson
2
4
1 The EnvyDerm Eyelash Enhancement and
Conditioning Nighttime Serum uses leading
peptide technology to lengthen and strengthen natural
lashes. Vitamins, minerals and amino acids nourish
and moisturize thin lashes and overplucked eyebrows.
The product is natural with no side effects. Suggested
retail price: $99.95, 877.500.3438, envyderm.com
3
2 LashFood, a natural eyelash conditioner featuring
nano-peptide technology, offers longer, thicker
lashes in three to six weeks without a prescription.
Its safe, drug-free formula feeds lashes at the cellular
level and has been clinically proven for effectiveness.
SRP: $80, 888.458.8889, eyeqbeauty.com
3 Designed to improve the appearance of lashes, the
prostaglandin-free MD Lash Factor Eyelash Conditioner offers longer-looking lashes within four weeks.
The ophthalmologist-tested formula is paraben-free,
easy to use and safe for contact-lens wearers.
SRP: $140, 888.882.5788, mdlashfactor.com
4 The LASHEM Eyelash & Brow Enhancing
Serum provides 72% fuller, longer lashes in six
weeks. Featuring a QuSome delivery system, the
clinically-tested formula is fragrance-free, drug-free
and nonirritating. It has not been tested on animals.
SRP: $69.99, 800.710.0915, lashem.com
5 The Godefroy 28 Day Mascara Permanent Eyelash
and Eyebrow Tint Kit is a nontoxic formula that
contains no coal-tar derivatives or hydrogen-peroxide
agents. The fast-acting, gentle formula does
not damage eyelashes, and delivers rich, longlasting color for up to four weeks. SRP: $29.95,
800.854.9809, godefroybeauty.com ■
Ann H. Carlson is a Los Angeles-based writer
and editor.
32 February 2013 | beautystorebusiness.com
Model image: iStockphoto.com
5