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16 April 2014 | beautystorebusiness.com 22. SoftSheen-Carson Laboratories SoftSheen-Carson Laboratories introduces its Magic Shave Bump Rescue Skincare Line. The Spot Treatment contains 2% salicylic acid to treat and prevent breakouts, fight blackheads and clear blemishes. The Exfoliating Cleanser washes away oil and dirt, unclogs pores, removes impurities and dead cells and reduces the appearance of bumps. The 2-in-1 Moisturizer helps to reduce the look of ingrown hairs and refines skin texture while keeping skin hydrated and soothed. SRPs: $5.99 each cleanser and moisturizer; $8.99 spot treatment softsheen-carson.com, 800.442.4643 23. Derma e Natural Bodycare The Soothing Oil-Free Moisturizer from derma e Natural Body Care is an oil-free, fragrance-free gel hydrator that works to diminish signs of aging and sensitivity as it helps to reduce the look of fine lines and wrinkles for soft, smooth skin without irritation. Vitamins A, C and E, aloe, witch hazel and Pycnogenol help promote healthy, vibrant-looking skin. It's 100% vegan, cruelty-free and free of parabens, sulfates, mineral oils, lanolin, gluten and GMOs. SRP: $29.95 2 oz. dermae.com, 800.933.9344 24. êShave êShave's Hair Styler Bodifying Styling Paste provides the structure and control of a strong gel with the pliability of a wax. The styling paste transforms the hair by adding weightless body, texture, definition and flexible hold. It's made with a naturally derived, sugar-based emulsifier that enhances moisture and hydrating beeswax that softens the hair and adds volume. It's available in Orange Mint. SRP: $17 eshave.com, 800.947.4283 ■ Katie O'Reilly is a Wilmington, NC-based freelance writer. 23 24 22 Beauty Strokes ® Visit us at EBC 2014 Booth #317 Enticing New Items & Great Show Deals s a t EBC 20 14 Bo oth #3 17 En ti ci ng New Items & Great Show D Visit us at E Enticin www.beautystrokes.com · email: info@beautystrokes.com · phone: 718-821-5939 Beauty Strokes ® is a full service brush supplier from streetware to prestige Over 100 sku's A brush for every application Retail friendly packaging (IÀFLHQWVSDFHVDYLQJGLVSOD\V Economically conscious pricing schedule Y o u ' r e T h e M a n ! . i n d d 1 6 You're The Man!.indd 16 3 / 5 / 1 4 1 : 5 8 P M 3/5/14 1:58 PM