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Oh, To Mold, Curl and Sculpt! Got pomade? Styling aids target fine, wavy, textured locks and more. Stock the perfect selection for your customers. by Jody Ellis Dr. Miracle's SoftSheen-Carson Jane Carter Solution Clairol Professional Dr. Miracle's Curl Friendly Blowout Foam not only gives hair that smooth, sleek look, it guards against heat styling damage. With ingredients such as wheat protein, vitamin H and calendula extract, hair is moisturized and strengthened, all while protecting the natural curl pattern. For clients with textured hair, Strong Hold Gel offers an alcohol-free formulation that holds curl while adding moisture. The natural complex of ingredients includes honey, protein and collagen, along with several vitamins for strengthening and conditioning. Hair stays put for up to 12 hours and maintains its health and vitality. The healing power of olive tree extract along with vitamin B12 makes Moisturizing Growth Balm a great daily treatment. The petroleumfree formula helps nourish the hair and promotes healthy growth while preventing dryness and itchiness. Suggested retail prices: $8.99 Curl Friendly Blowout; $7.99 Strong Hold Gel; $5.99 Growth Balm drmiracles.com, 212.481.1599 From SoftSheen-Carson, Amla Legend Billion Hair Potion is a hair and scalp serum designed to nurture the hair and give it a thicker, fuller look. Amla oil—which is rich in vitamin C, proteins and minerals— has been used as a natural conditioner by Indian women for many years. Billion Hair Potion is infused with this oil, as well as ceramides and arginine, all of which combine to create a product that enhances and improves hair quality. The Dark and Lovely Au Naturale line presents its Curl Defining Crème Glaze. It gives natural curls both moisture and definition. With mango oil and bamboo milk for conditioning, loose curls and ringlets will be healthy, frizz-free and shiny. The Dark and Lovely Au Naturale 10-IN-1 Styles Gelee helps prevent frizz and gives definition to hair. This gelee offers a firm and effective hold on all curl types and is useful on a variety of styles, from twists to cornrows, coils and knots. SRPs: $9.99 each softsheen-carson.com, 800.442.4643 From Jane Carter Solution's new line, Restore Moisture Mist helps create smooth, shiny hair. Ingredients such as sage, shea butter and rosemary help moisturize and protect, while amino acids and silk proteins build strength and add shine. Hair is masked with natural glycerides, making it healthy and manageable. The Hydrate Creamy Leave-in Styling Smoother is ideal for styling and smoothing natural hair. Natural butters and botanicals nourish and moisturize, making it an excellent choice for heat protection. There is no buildup and hair is left frizz-free. It's great for all wash-and-wear styles and works well for double-strand twist styling. Hydrate Seal & Shine delivers glossy hair that's moisturized and hydrated. Shea and mango butters, along with essential oils such as jojoba and soy, nourish hair without weighing it down, creating a manageable, shiny style. It's siliconefree and can be used every day. SRPs: $10 Moisture Mist; $15 Leave-In Styling Smoother; $20 Seal & Shine janecartersolution, 877.424.7227 Clairol Professional Color Safe Volume Mousse gives hair all-day hold while leaving it shiny and strong. Clairol's 3D sculpt technology helps the wearer create a myriad of styles while still leaving hair touchable and manageable. The color-safe formula makes it an excellent choice for colortreated hair. For definition and extra-strong hold, Clairol Professional Color Safe Shaping Gel offers 3D sculpting technology in a formula created to keep hair healthy and heighten any style. Color stays vibrant, there is no flaking and hair stays in place all day, all while still washing out easily. SRPs: $9 each clairolpro.com, 800.221.4900 32 July 2013 | beautystorebusiness.com