Beauty Store Business

JUN 2018

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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46 June 2018 | beautystorebusiness.com The Brush Guard The Brush Guard's Variety Pack in Graphite includes one large, two medium, two small and one extra small brush guard that allow for washed makeup brushes to dry bristle-side down. This helps water escape, which protects and retains the shape of makeup brushes. The guards also help prevent damage to brushes while on the go. SRP: $12.95, thebrushguard.com Mirabella Beauty The Mirabella Pro Essentials Brush Set offers a curated collection of makeup brushes to create full- face looks. The seven brushes feature soft, synthetic bristles for adjustable coverage of any wet or dry formula. SRP: $96, mirabellabeauty.com Cala Products The Urban Studio Rose Gold Pro Powder Brush helps to create an all-over luminous application. The round, fluffy brush head is designed to apply powder generously. SRP: $7.49, calaproduct.com FROM START TO FINISH For customers looking to prep or clean their skin, offer these hot makeup primers, setting sprays and makeup removers. Upper Canada Soap Designed to tear, rip or pull apart, Danielle Creations' Erase Your Face Tear-Off Sponges allow users to easily remove all types of makeup on the go. Each specially designed, multipurpose sponge can also be used to apply cosmetics for full-face coverage. SRP: $9.99 (each), uppercanadasoap.com Contours Rx The oil-free Contours Rx Colorset Jumbo Pencil Primer provides precise, seamless application for optimal eyeshadow enhance- ment. The primer pencil also doubles as a neutral highlighter pencil and can be used over Contours Rx Lids By Design correcting strips. SRP: $29.95, contoursrx.com Morphe Morphe waterproof Eyelid Primer is designed to keep eyeshadows in place for 12 hours without creasing or running. The long-wearing primer goes on smooth and dries sheer. SRP: $10, morphe.com Mavala USA Ophthalmologist-tested Mavala Eye Make-Up Remover Gel gently removes waterproof eye makeup. Suitable for sensitive eyes, the fragrance-free remover contains soothing, anti-inflammatory ingredients. SRP: $14.50, mavala-usa.com Model in a Bottle Model in a Bottle Original Makeup Setting Spray helps protect makeup against smudging, humidity, water and tears. The lightly scented mist absorbs excess oil, moisturizes the skin and creates a fast-drying barrier to set makeup all day. SRP: $19.95, modelinabottle.com Giovanni Cosmetics Made with volcanic ash, hypoallergenic D:tox System Facial Cleansing Towelettes from Giovanni Cosmetics detoxify the complexion while delicately wiping away makeup from the face and eyes. The clinically tested cleansing wipes feature natural botanicals that leave skin clean and soft. SRP: $7.99, giovannicosmetics.com Body Drench Body Drench 3-In-1 Cleansing Melt liquifies on contact to gently dissolve and wash away makeup. The cleanser eliminates excess oils from skin to leave the face moisturized, soft and glowing. SRP: $7.99, bodydrench.com ■

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