Beauty Store Business

JUL 2018

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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46 July 2018 | beautystorebusiness.com Brelil Professional Colorianne Prestige is a coloring cream made with a Hydra Color Complex to safely and effectively cover grays, add luminous color and provide protection for healthier tresses. Dermatologically tested and formulated with a minimal amount of ammonia, professionals can use the Colorianne Prestige Color Chart to create the perfect looks for their clients. SRP: $19.95, brelil.it ■ Prorituals The nine shades in the Metallic Collection offer stylists maximum control and unlimited creativity. The colors can be used alone or mixed with the Prorituals' Professional Hair Colors and Brighteners to create new hues. Featuring mircoprigment technology, the long-lasting formulas feature less than 2 percent ammonia. SRP: $6.50 (salon price), prorituals.com Crazy Color The Semi-Permanent Hair Color Creams from Crazy Color are direct-deposit conditioning hair dyes that come in 41 fun shades like Toxic UV, Ice Mauve, Slate, Sapphire and Peachy Coral. Whether your customers prefer a metallic finish or a vivid burst of pastel, Crazy Color has you covered. SRP: $6.99 (each), crazycolor.co.uk Continued from p. 42 Visit demertbrands.com or call us at 1.813.903.0434 MADE IN USA

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