Beauty Store Business

SEP 2016

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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Page 45 of 83

44 September 2016 | Photography by Armando Sanchez TwistNClean The TwistNClean is a product developed to rid mascara brushes of clumps and globs from product buildup. The 100% biodegradable and non-toxic material comes in a box with a mirror and grabs onto unwanted residue for smooth spoolie applica- tion. It dissolves completely under water, so customers can flush it or rinse it to dispose of the material. SRP: $9.99 BrushPearl The BrushPearl Cosmetic Brush Cleaner is a tiny washer that cleanses your customers' makeup brushes thoroughly. Easy-to-use, customers just place their makeup brushes inside the slots, add warm water and press the timer for the amount of time desired (deeper cleaning will require maximum time). To dry, the BrushPearl has a built-in kickstand to prop up brushes effortlessly. It comes with its 4-ounce cleanser and makes brush cleaning a quick and fun process. SRP: $99 Gavée Gold Champagne on ice, chandeliers hanging from an ivory cabana, the luxurious Gavée Gold booth at iBE was a showstopper—as well as its products. Its founder Tiffany Anderson, a medical aesthetician, perfected the toxin-free Gavée Gold Anti-Aging Skincare Collection after surviving Stage IV Lymphoma. Determined to create a natural anti-aging skincare arsenal, Anderson enrolled in the help of Dr. Jin Lee. They created a cutting-edge product with exclusive world rights to organically extracted ingredients they use. To get an overall feel for the brand, Anderson recommended the 5 PC Travel Gems which contains its most esteemed formulas. The set includes: Gold Citrus Cleanse, Gold Citrus Mist, Liquid Gold Peptides, Heart of Gold Elixir and Royal Day Night Cream. SRP: $95 VOLANTÉ Skincare Elizabeth VanderVeer, MD is the founder and president of VOLANTÉ Skincare. She developed this skincare line to provide the strongest anti-inflammatory topical solution. Her "prescription" to her patients are now easily accessible through her innovative products. The Healer Concealer Calm & Cover Balm is a treatment concealer that works to minimize redness, inflammation and imperfections. It instantly conceals post-procedure trauma from medical procedures. The Radiant Youth Firming Crème improves fine lines and wrinkles, hydrates the skin and is an exfoliator for all skin types. VOLANTÉ's Radiant Glow Firming Body Serum polishes, firms and enhances the skin while reducing dimpling. SRPs: Concealer: $39; Crème: $85; Serum: $95 ■ Breanna Armstrong is managing editor of Beauty Store Business. Violets Are Blue The Deodorant from Violets Are Blue is an aluminum-free deodorant that lasts all day and has a delicate blend of lemongrass and tea tree. As a breast cancer survivor, Cynthia Besteman the founder of Violets Are Blue, made sure that her skincare company was natural and safe for the body as well as the environment. SRP: $14

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