Beauty Store Business

AUG 2016

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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40 August 2016 | THOUGH WE'LL NEVER TIRE OF LONG, FLOWY locks brightened up by a sparkling headband or a flower halo fit for Coachella, "it's is all about braids and ponytails in 2016," Mia Beauty chief executive officer Mia Kaminski says. Noting a rise in trends that Kaminski calls "functional fashion," she believes consumers on the go are drawn to classic looks that be accomplished quickly and easily, such as ponytails, braids and buns. "While the braid and ponytail trends grew, Mia Beauty developed some great tools to get those looks," she says. The company's Ez Braider is an innovative styling tool that braids hair—and even if you stop while using it, you don't have to start all over again. Or, for customers looking to achieve stylish up-dos, they can grab the Poofy Pony for fuller ponytails or the Bun Ease for a chic bun in seconds, without the need for bobby pins. Kaminski's go-to favorite product is Mia Beauty's Bracelet Band, a chic bracelet rubber-band holder that let's you carry hair ties without making an indent on your wrist. "Once again, it epitomizes how our products combine fashion and functionality," she says. "Our Mia product line is composed of styling tools, fashion accessories and hybrid solutions that offer a particular style with some flair." To finish off a ponytail or braid, grab an embellishment like Mia Beauty's Plastic Elastics, Clip-n-Flowers or wired Wraplets; or, try one of these 15 inspired hair accessories that turn manes from plain to perfect in a flash. Taking beautiful hairstyles to the next level means adding extra embellishment in the form of one of these stylish accessories. by Karen Wilhelmsen Free People Embellished buns are all the rage because it's high-fashion style that requires minimal effort. Your clients can use Free People's Engraved Bun Cuff in rose gold for metallic luster with an elastic band for a relaxed fit. Suggested retail price: $16 France Luxe Available in 20 different color combinations to suit any occasion, the France Luxe L. Erickson Atelier Enamel Small Jaw (pic- tured in pale pink and gold) is the perfect summertime accessory for an easy up-do that'll get your customers out the door quickly. SRP: $19.60 Robanda International Hair clamps can be just as pretty as they are practical when your customers use The Mighty Hair Clamp's Tortoise Shell shiny brown clamp, available in medium or large. SRP: $8.50-$10

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