Beauty Store Business

AUG 2016

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124 August 2016 | beautystorebusiness.com News JAY HALABY NOW REPPING DERMELECT COSMECEUTICALS Dermelect Cosmeceuticals has signed on manufacturers rep firm Jay Halaby + Associates to represent its range of antiaging skin, lips and nail treatments for the professional-beauty industry. "Dermelect has been one of the fastest-growing brands we have seen in a long time, and we are excited to be part of the growth in the beauty industry," says Jay Halaby, president of Jay Halaby + Associates. In other news, Dermelect will be exhibiting at Cosmoprof North America as a featured brand in the Discover Beauty Spotlights section. It will be introducing its fall collection of 'ME' Peptide-Infused Lacquers and treatments to its skin care as well as retail-display options. Dermelect is also celebrating its tenth anniversary this year. "We're excited to begin the next chapter of the brand and see tremendous growth opportunities in the future," states Amos Lavian, founder and president. NEW RESEARCH REVEALS UNIQUE BATHING HABITS OF CONSUMERS Recently, American Standard surveyed 1,200 consumers nationwide between the ages of 18 to 65, yielding intriguing findings on rituals and habits that occur behind the shower or bath curtain. Clean hair is still important! Shampoo is the most customary item in both the bath and the shower—70% for those who take a bath and 86% for those who shower. An additional finding: Candles are the most common item in the bath area that aren't used for bathing. Other key bathing and showering findings include: • Shower songbirds: Eighty-nine percent more shower users say they sing in the shower than bathers. Forty-four percent more women than men say they sing in the shower. • Behind closed bathroom doors: Almost one in four respondents admitted to occasionally sneaking a try of products in the bathroom that belonged to someone else. • Oops! Did you forget something?: Seventy-three percent of shower users and 65% of bathers say they have forgotten to take an outside item, such as a bath mitt, after getting into the shower or bath. • Bath time before sleepy time: Almost 26% of bathers said they can't really go to sleep at night until they've had a bath to unwind. • Selfies in the shower?: Nearly three in five bathers admitted to taking selfies in the shower more than once a week. • Smart time: Consumers favor using bath soaking time as "smartphone time." More bathers than shower users admitted to checking emails/texts on their cell phones while bathing. 800 627 5839 www.adisalonproducts.com freesamples@adisalonproducts.com N E W A R R I V A L G O G R E E N U S E 1 0 0 % C O T T O N T O W E L S V S . PA P E R T O W E L S

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