Beauty Store Business

JAN 2016

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36 January 2016 | beautystorebusiness.com Ora's Amazing Herbal Ora's Amazing Herbal was founded in 2012, when holistic nutritionist Ora Assayag created a salve in response to her daughter's chronic eczema. The brand now offers a variety of salves, lip balms and other skincare products made with organic and fairly traded herbs. The line's newest additions are the Power Cleanse Intensive Face Mask & Scrub. Users simply add water to these natural powder scrubs to cleanse, exfoliate and revitalize the skin. Available with a clean scent or in an unscented version, these scrubs are made with activated charcoal and vitamin C-rich rosehips, as well as kaolin clay, frankincense and honey. SRP: $45 orasamazingherbal.com, 800.831.5938 EDEN BodyWorks Made with natural ingredients, the EDEN Kids collection offers five haircare products designed to make washing and styling easier for children ages 4 to 12. Featuring a Coco Shea Berry scent (a.k.a. strawberry and coconut) and easy-to-use packaging, the line includes a detangling shampoo, a leave-in spray conditioner, a moisturizer, a curl creme and a smoothing gel. The collection is the latest offering from EDEN BodyWorks, which was founded in 2004 by Jasmine Lawrence. EDEN BodyWorks products are made without petroleum, mineral oils or sodium sulfates. SRPs: $7.99 each edenbodyworks.com, 877.578.EDEN SoapBox Soaps With the motto "Soap = Hope!," SoapBox Soaps is a personal- care company with a mission to help individuals around the world. For every product sold, the company provides a bar of soap to a person in need, either in the United States or abroad. Made in the USA, the best-selling, all-natural SoapBox Elements Black line gets its color from activated charcoal, which deeply cleanses the skin. Available in seven scents created with essential oils, the Elements line includes bar soaps, hand soaps and body washes that are free of sulfates, parabens and palm oil. The line is also both vegan and cruelty-free. SRPs: $4.99 to $8.99 soapboxsoaps.com, 347.762.7269 Shoosha Shoosha offers a variety of skincare essentials for moms and babies, and each product carries the USDA Organic seal. Formulated to reduce the appearance of stretch marks, the Rejuvenate Stretch Mark Serum is made with rosehip seed oil, tamanu oil and borage oil to hydrate and soften the skin. The formula, which can double as a facial serum, is scented with sweet orange peel and mandarin peel essential oils. To repair and restore tender skin, the Rescue Nipple Balm is made with only eight ingredients, including chamomile, calendula and vitamins A, E and C. The multipurpose balm can also be used to ease chafing for runners, heal burns, calm inflammation and sooth itching and other skin irritations. SRPs: $29.99, Rejuvenate Stretch Mark Serum; $13.99, Rescue Nipple Balm shooshatrue.com, 440.969.3412

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