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Issue link: http://beautystorebusiness.epubxp.com/i/340385
74 August 2014 | beautystorebusiness.com Executives Alli Webb, Michael Landau and John Heffner talk about the game changer's beginnings, impressive growth and future goals. by Tracy Morin FOUNDED BY LONGTIME STYLIST ALLI WEBB and her brother Michael Landau, a former Yahoo! marketing executive, along with her husband Cameron Webb, creative director, Drybar is one of the most transformational new businesses the beauty industry has seen in decades. With more than 2,000 stylists and 37 (and still growing rapidly) locations and its stripped-down menu of blow-dry servicesÑno cuts or colorÑthe unique brand has made a huge splash with its wildly popular business model from coast to coast. Beauty Store Business chatted with Webb, Landau and CEO John Heffner about the brandÕs meteoric rise and whatÕs next for the ever-growing brand as it continues to transform American womenÑand the entire salon scene. Inside the Drybar Phenomenon Photo by Armando Sanchez; Drybar interior image courtesy of Drybar I n s i d e t h e D r y b a r P h e n o m e n o n . i n d d 7 4 Inside the Drybar Phenomenon.indd 74 6 / 2 6 / 1 4 4 : 4 7 P M 6/26/14 4:47 PM