Beauty Store Business

JUL 2014

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62 July 2014 | beautystorebusiness.com LASHFOOD LASHFOOD's Natural Eyelash Conditioner contains nano-peptide technology to help create longer, thicker, stronger eyelashes. It's marketed as clinically demon- strated in providing the appearance of longer, thicker lashes and transforming frail and brittle lashes in three to six weeks. The natural formula is cruelty free and is also free of prostaglandin, parabens, gluten, synthetics and fragrances. It's dermatologist tested and approved. eyeqbeauty.com, lashfoodusa.com 888.458.8889 EcoGenics The Skin Serum from EcoGenics is a triple-action formula that repairs, regenerates and firms the skin by rejuvenating collagen and elastin structure. The oil-free formula can be used around the eyes. Horsetail is a botanical known for its firming properties; soy protein firming complex and peptides repair UVA/ UVB damage and oxygenate the skin; and vitamin B5 and hyaluronic acid hydrate the skin while grape seed, echinacea and green tea extracts offer antioxidant properties. SRP: $60 ecogenics.com, 203.372.6972 Soma Hair Technology Soma Hair Technology introduces Hot Body Volumizing Gel to increase the hair's volume and bounce. It contains humidity- resistant resins and is organic and sulfate-free. The gel—along with the line's other products—helps to restore the hair's keratin balance and pH. The line provides UVA/ UVB protection, and is free of alcohol, parabens and formaldehyde. It's 100% biodegradable. somaorganics.com, 866.843.2257 êShave Eye Cream Revitalizer from êShave is a light formula for easy absorp- tion that's enriched with powerful antioxidants, including white tea, vitamin E and antiaging green tea extract. It works to tighten the skin under the eyes and mask lines and puffiness while it nourishes, moisturizes and protects. SRP: $27 eshave.com, 800.947.4283 Sanzi Hair Care Sanzi Hair Care introduces its creamy, nongreasy Organic Body Butter that's 100% vegan, 72% organic and free of sulfates, parabens, gluten, phthalates, BHT, urea and toxins. The company's natural, multifruit complex provides the wearer with antiaging benefits for the skin and hair. SRP: $22 sanzihair.com 877.598.3993 Natural Therapy System The Hair Repair Masque from Natural Therapy System contains pure organic extracts to make the hair healthier, softer and shinier. It's made with argan, flaxseed, mongongo, macadamia, plumeria and palm certified-organic oils to provide the finest in hair and scalp health. It's also color-safe, 100% vegan and free of alcohol, parabens, gluten, sulfates and phosphates. SRP: $35 naturaltherapysystem.com 714.754.1987 ilike Organic Skin Care The Apricot Mask from ilike Organic Skin Care enhances the skin's ability to protect against the damaging rays of the sun. The mask is formulated with apricots that contain vitamins with regenerative properties for the skin. Beta-carotene increases the skin's natural defense against sun damage, and antioxidant-rich honey moisturizers improve the skin's elasticity. Calendula has natural restorative properties that help to create a dewy, healthy glow. SRP: $48 szepelet.com, 888.290.6238 Upper Canada Soap Upper Canada Soap's Accessories Natural Sea Sponges are harvested near the Bahamas in the Atlantic Ocean. They're ideal bath accessories and come in three sizes. The three- piece mini sponges are approximately 2 1 /2 inches in size; the medium sponges are approximately 4 1 /2 inches in size and the extra-large sponges are approximately 6 inches in size. SRPs: $8.99 three-piece mini sponges; $9.99 medium sponges; $15.99 extra- large sponges uppercanadasoap.com, 800.548.4097 G o i n g T h e N a t u r a l R o u t e . i n d d 6 2 Going The Natural Route.indd 62 6 / 4 / 1 4 2 : 4 2 P M 6/4/14 2:42 PM

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