Beauty Store Business

JUL 2019

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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Page 11 of 67

10 July 2019 | Roger Wright/ ter a study on sunscreens was published in the Journal o the American Medical Association in May, consumers became alarmed. The clinical trial, led by Dr. David Strauss o the Food and Drug Administration (FDA), looked at absorption levels o sunscreen active ingredients into the bloodstream. The study tracked 24 healthy people that applied sunscreen (in either lotion, cream or spray orm) on their skin our times a day or our continuous days. At the end o the week, the study ound that our common sunscreen chemicals– avobenzone,€oxybenzone, octocrylene and ecamsule–had all been absorbed into the bloodstream. Although this study was a maximum usage trial, which tests i active ingredients will penetrate the skin i applied at a maximum recommended level, the concentrations o the chemicals ound in sunscreen exceeded those previously established by the FDA. Here's how to respond to customers' sunscreen saety concerns. by Emilie Branch IS SUNSCREEN HARMFUL?

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