Beauty Store Business

JUN 2019

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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beautystorebusiness.com | June 2019 23 Mavala The botanical ingredients of Mavala's Crayon Lumiere Eye Shadow Pencils are ideal for sensitive skin and offer creamy, soothing and moisturizing properties, along with luminous shades that can be combined or applied alone. SRP: $14.50 (each), mavala-usa.com Osmosis Colour With a high-shine, long-lasting vegan formula the Lip Intensives liquid lipsticks provide intense color while conditioning and hydrating the lips. Suggested Retail Price: $24 (each), osmosisskincare.com Qosmedix The Beauty Tool Organizer features flexible silicone that allows items of almost any size to be stored neatly and upright for easy access. Available in three color combina- tions. Wholesale price: $5.95, qosmedix.com Palladio Beauty The buildable and hydrating formula of I'm Glowing Liquid Highlighters deliver a dewy glow thanks to shimmering pearl pigments; available in 24K and Rose Gold shades. SRP: $9 (each), palladiobeauty.com 4ever Magic Cosmetics Enriched with castor oil and certified cruelty-free and vegan, the smudge-free, water resistant Double Shade Eyebrow Gels adhere to hair and skin in order to provide naturally fuller-looking brows. SRP: $35, 4evermagiccosmetics.com Dermelect 4-In-1 Smooth Lip Solution is an antiaging lipstick, lip stain, lip balm and lip gloss with the hydrating properties of a balm and the all-day staying power of a stain in four rich shades. SRP: $20, dermelect.com Beauty Inspo The 5 pc. Ultra-Soft Synthetic Brush Set includes powder, blush, foundation, eyeshadow and blending brushes featuring pink, synthetic bristles and an ergonomic handle. SRP: $25.99, burmax.com Ardell Lashes Double Up 113 full- volume, extra-long lashes feature two full strips on one band for a feather-soft, crisscrossed and slightly flared style with the comfort and invisibility of Invisband technology SRP: $4.99, ardelllashes.com Satin Edge The 100 percent stainless- steel Eyelash Applicator has rounded ends that safely hold strip lashes with ease and is designed to prevent fingers and tools from obstructing the view. SRP: $4.29, burmax.com

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