Beauty Store Business

MAY 2019

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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beautystorebusiness.com | May 2019 45 The views and opinions in the articles herein are not to be taken as official expressions of the publishers, unless so stated. The publishers do not warrant, either expressly or by implication, the factual accuracy of the articles herein, nor do they so warrant any views or opinions offered by the authors of said articles. No part of this publication may be reproduced in any form or by any means, including photocopying, or utilized by any information storage and retrieval system without written permission from Beauty Store Business. © 2019 by Creative Age Communications, Inc. All rights reserved. Deborah Carver Publisher/CEO » Deborah.Carver@creativeage.com Jeff Black COO » jblack@creativeage.com Mindy Rosiejka Vice President/CFO » mrosiejka@creativeage.com EDITORIAL Stephanie Yaggy Lavery Editorial Director » slavery@creativeage.com Kim Henderson Executive Editor » khenderson@creativeage.com Sarah Reyes Associate Editor » sreyes@creativeage.com ADVERTISING Jerry Lovell Associate Publisher/Advertising Director » jlovell@creativeage.com Suzanne Craven Account Executive » scraven@creativeage.com ART Danielle Caseñas Creative Director Michael Block Art Director Sophia Freeman Pre-Press Manager WEB/MARKETING Ryan Boydstun Creative Director-Web Amy Dodds Director, Social and Digital Media Content David Simpson Ad OPS/Digital Editor PRODUCTION Madlen Martinez Production Director Claudia Marquez Production Coordinator » cmarquez@creativeage.com CIRCULATION Barbara L. Shepherd Circulation Director Steve Verba Email Marketing Manager Jamie Andrew Audience Marketing Manager ADMINISTRATION Melanie Kopeikin Director of Educational Development Lourdes Nuno Accounting Manager Viktoriya Milshteyn Accounts Receivable Manager April Menendez Show Manager Sashy Rodas Special Projects Manager For advertising information, call 800.442.5667, 818.782.7328. Subscription Customer Service: Beauty Store Business, P.O. Box 460159, Escondido, CA 92046-0159, USA, Phone: 800.624.4196 beautystorebusiness@pcspublink.com, www.beautystorebusiness.com Back Issues & Single Copies: $10 each issue. 800.442.5667, subscriptions@creativeage.com PUBLICATION OFFICES: Beauty Store Business , 7628 Densmore Ave., Van Nuys, CA 91406-2042, USA, Phone: 818.782.7328, Fax: 818.782.7450 clarifying shampoo Reveal a fresh canvas! SOMA Clarifying Shampoo removes product build up and trace minerals without diminishing your client's hair color.

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