Beauty Store Business

MAR 2013

For beauty business news, beauty store owners turn to Beauty Store Business. Beauty business trends, beauty business profiles and more!

Issue link: http://beautystorebusiness.epubxp.com/i/107814

Contents of this Issue

Navigation

Page 39 of 75

Great Distributor Prices On INSPIRE books! FREE Display Rack with purchase of 24 books. INSPIRE Volume 87 features... into 2013, incorporating both new packaging for our brand and featuring more of our best-selling items." Norvell's line includes Professional Sunless Mist with instant Bronzers, Self-Tanning Mousse with Bronzers, Renewing Exfoliator, Salt Scrub, ProLong Sunless Color Extender, Hydrofirm Moisturizing Spray and a daily moisturizer. All products contain a high-grade, organic DHA (dihydroxyacetone), providing a natural tan color for every skin type and a much lighter scent than other self-tanners. A collection of Upstyles, Bridal & Special Occasion Hair! NYX Cosmetics Inspire's latest volume offers dozens of ways you can help clients look their best on that special day. The big issue showcases more than 350 great photos of contemporary and classic updos. Plus...Celebrity photos included! SALON COST 3495 $ Call for distributor prices Each issue comes with a FREE "Step-by-Step" Technical Guide with each book (a $7.95 value) appearance of skin aging. ULTA consumers fit this profile, caring about the health of their skin. We are proud to have Kinerase products in ULTA stores, which provide the backdrop of a beautiful shopping environment and the support of welltrained associates." Norvell Sunless norvellsunless.com, 888.829.2831 SRPs: $8 to $40 Norvell Sunless debuted at ULTA just this past March. Owner Rick Norvell has been a part of the beauty industry for more than 30 years, manufacturing high-end beauty products and creating a strong presence with his first company, Body Drench. Norvell Sunless was launched in the summer of 2000, focusing on sunless retail and professional products, and is now considered the largest sunless product manufacturer in the world. ULTA has carried NYX product lines since 2007. Recent launches include The Curve and the Glam Collection. The Curve is a precision tool that creates a smudgeproof, eye-enhancing effect that is practically foolproof with its unique, curved applicator. The Glam Collection features shadow sticks, lipstick, lip gloss and liner, all in luminous shades that add a touch of "glam" to any look. NYX continues to grow with ULTA and enjoys a successful relationship as one of its top cosmetic lines. Take advantage of INSPIRE'S total package offer, which includes volumes 82 & 87 SALON COST ORLY International 5995 $ (a $85.80 value) Call 800.634.8500 now for more details. nyxcosmetics.com, 866.NYX.1004 SRPs: $3 to $25 Toni K. started NYX Cosmetics as a young entrepreneur back in 1999. Since then, the company has become recognized as being a provider of high-quality makeup at accessible prices. All its cosmetics are made of highly pigmented formulas and come in stylish, modern packaging. NYX is now available in more than 50 countries and continues to grow. Its products have won multiple awards, including several in Self magazine's 2012 Healthy Beauty Awards. Steve Edwards, Norvell's national account manager, says Norvell is proud to be on the shelf at ULTA. "ULTA is a marquis account by all industry standards," he says. "Our partnership with [it] has definitely elevated our brand presence [in] the consumer market. We look forward to continuing that expansion 38 March 2013 | beautystorebusiness.com orlybeauty.com, 877.275.1111 SRP: $8.50 A top seller of nail products since 1975, ORLY International is a household name when it comes to nail polish. Its stellar reputation has been further enhanced by partnering with ULTA. Creating leading-edge products that both beauty professionals and consumers have come to rely on, ORLY has a line of nail polish in more than 150 lacquer shades, all of which are free of DBP, formaldehyde and toluene.

Articles in this issue

Links on this page

Archives of this issue

view archives of Beauty Store Business - MAR 2013