Beauty Store Business

FEB 2019

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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Page 17 of 51

16 February 2019 | 9 Luseta Beauty The Volume Reviving Dry Shampoo extends the life of fresh hair by up to two days, ridding it of odor, excess dirt and oil while infusing it with texture and fullness. The product helps tame frizz, protects hair in humid conditions and provides a fresh look with a light matte finish. Available in four scents. SRP: $16, 0 Macadamia Professional Translucent Style Extend Dry Shampoo is designed to absorb excess oil, product buildup and odor. It works on all hair textures to leave manes feeling clean, revived and full of body. The dry shampoo blends with all hair colors, leaving no powdery residue and a natural finish. SRP: $19.95, q Batiste The innovative formula of Batiste's Dry Shampoo targets excess grease and oil at the roots to leave hair feeling clean and fresh. It features 13 scents and three Hint of Color options in blonde, brunette and dark. Recommend that your clients simply spray their roots, massage in the dry shampoo, then brush and style. SRP: $3.49 to $8.99, w Design.Me The refreshing Quickie.Me dry-cleansing collection includes a volumizing Dry Shampoo Blonde Spray for pastel tones, a Dry Shampoo Brunette Spray for darker hair colors and Dry Shampoo Foam for cleansing and adding volume. SRP: $22 (each), e Suavecita Volumizing Dry Shampoo from Suavecita works to provide root lift and help with teasing. It keeps hair healthy, removes oil buildup, adds volume to curls and works well on any hair color. SRP: $8.99, r Robanda (Re)Fresh Dry Shampoo has three waterless formulas that absorb excess oil in hair, leaving it looking fresh and smelling clean. It's marketed as the most affordable bottle on the market for its size. The dry shampoo comes in three fragrances: Flower Power, Summer Breeze and Sweet Vanilla. SRP: $9.99 (each), t BioSilk Made in the U.S., BioSilk's Silk Therapy Dry Clean Shampoo is a water-free spray that cleans and refreshes hair. It absorbs excess oil, eliminates odor and is designed for all hair types. SRP: $16.98, y R+Co Made for every hair type and color, Death Valley Dry Shampoo from R+Co quickly adds volume and body to normal-to-oily scalps. It provides medium absorption and a medium-to-high volume boost as it absorbs excess oil and conditions hair. It's good for creating big, messy Brigitte Bardot styles in minutes. SRP: $17 to $30, ■ 9 10 11 12 13 14 16 15

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