Beauty Store Business

JAN 2019

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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Page 49 of 67

48 January 2019 | Executive Q&A threats while detoxifying the skin of impurities. How do the micro-needles on your Roller Noir work to help reveal smoother skin? Our Roller Noir micro-needling device features a small wheel of tiny needles that you roll over the face, creating tiny punctures which, in turn, trigger the skin's reparative and rejuvenating func- tions. Roller Noir is immediately effective for the absorption of skincare products, helping them penetrate the skin. Long- term benefits from continued use include improvement in fine lines and wrinkles, reduced hyperpigmentation, brown spots and pore size, improved skin texture and reduced acne and other scarring. Where do you see the company in 10 years? I see Nannette de Gaspé continuing to be on the cutting edge of innovation, bringing new, high-performing skin care to the market. Even though we intend to grow in size, we will always retain that "indie beauty" vibe of being agile, being flexible and remaining open to change. We're consumer-focused and will always quickly respond to meet the needs of our ever- evolving customers. Tell us about any new products coming soon. We just launched our Essence Noir Treating & Cleansing Facial Cloths. They are rinse- free cleansing cloths that gently remove impurities and traces of makeup, while providing superior treatment benefits. In late November, we introduced an exciting, innovative, limited-edition bath soak treatment for the holiday season, which incorporates Cannabis sativa. In the new year we will launch our Baume Noir Eyes, a global antiaging eye cream to help with the reduction of fine lines and wrinkles, puffiness and dark circles. What have been some of the highlights and low points of your career? What did you learn? Highlights include standing on the floor of Selfridges selling Nannette de Gaspé for the first two weeks of its launch, engaging with customers and learning from them. It was also an incredible honor to have won WWD Beauty Inc's Product of the Year in Skin Care and the Cosmetic Design Award for "Best Indie Beauty Brand" globally and "Beauty Industry Woman of the Year"– all in 2017. Having said that, the most rewarding thing for me has been building a small team of young and passionate individuals who love what they do and truly believe in the brand. The worst times in my career have been when I have allowed my fears and insecurities to hold me back–listening to others instead of myself, thinking that others always knew better than I did. I have learned that I must trust my instincts, not let my ego impact my decisions and be open to feedback. There is no such thing as failure and I've learned to view every experience as a learning [opportunity]. What advice can you offer entrepreneurs in the beauty industry? This is an exciting industry to be a part of, as it focuses on helping people feel good and allowing them to express themselves. We all need to embrace and promote what this industry has to offer. It is important to be positive and persevere. Tap into your creative side and keep things simple; surround yourself with people that uplift you. And, most importantly, don't be afraid to get your hands dirty. Leading by example is a key to success. ■ GET CONNECTED! @nannettedegaspe Extends the life of lash extensions and strip lashes Protects eyes and lashes during sleep, massage and travel Washable One size fi ts all Introducing LashSavers TM TO ORDER: 800.690.1654 DISTRIBUTOR PRICING FREE SHIPPING AVAILABLE Eye Mask

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