Beauty Store Business

JAN 2019

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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20 January 2019 | Hot Tools Professional The Black Gold Revolutionary 1 1 /4-Inch Ionic Salon Flat Iron offers even heat distribution for beautiful, consistent results. Featuring multidirec- tional floating plates, the ergonomic styling iron combines durable titanium with ceramic to minimize friction, reduce damage and create brilliant shine. SRP: $119.99 (salon price), CHI To create polished, smooth hairstyles, the CHI Deep Brilliance 1-Inch Black Titanium Hairstyling Iron features smooth-gliding, black titanium plates that heat quickly and evenly. With adjustable temperature settings to accommodate all hair textures, the tool is designed to straighten hair in fewer passes. SRP: $200, SalonTech The SHC Digital Titanium Flat Iron includes digital controls and high-quality titanium plates to provide maximum performance with minimal effort. Safe for use with keratin treatments, the tool offers a temperature range from 250 to 450 F for frizz-free, straightened strands. SRP: $129.99, Bio Ionic The Luxe 10X Pro Styling Iron from Bio Ionic is designed to provide healthy, hydrated strands. Infused with natural minerals from volcanic rock to help moisturize, the sonic vibrating plates increase surface contact with hair, leaving a highly polished finish. SRP: $230, BaBylissPro The travel-friendly Nano Titanium Mini Prima2000 styling iron straightens and curls hair on the go. The aircraft-grade titanium plates instantly smooth strands and create shine, and the mini iron also comes with a thermal styling glove and pouch. SRP: $39.99, FHI Brands The FHI Heat Platform Plus Curve Styling Iron is made with an advanced ceramic heater and three layers of baked ceramic plates infused with tourmaline for even heat distribution throughout. This tool's curved, sleek body allows users to instantly create straight styles or glamorous waves and curls. SRP: $139.99, Bi I i INNOVATIVE IRONS Get stick-straight locks with these high-performing, professional-grade flat irons. Cricket The Ultra Smooth Styling Iron features 1-inch, ceramic-coated plates infused with argan oil and keratin protein to seal the hair cuticle and boost shine. Designed to quickly reach 450 F, the styling tool helps reduce frizz while leaving hair silky smooth. Suggested Retail Price: $85.95, StyleCraft Made for all-day salon use, the multifunctional Touch-Temp flat iron has a rounded shape and floating plates to easily straighten hair or create waves and curls. Featuring 30 heat settings with presets for fine, medium and coarse textures, the tool includes Tri-Plex Fusion technology for advanced frizz control and a silkier finish. SRP: $139.95, Hai Beauty Concepts With a Hollywood-inspired, glamorous finish, the Fame 1-Inch Ceramic Flat Iron straightens hair in style. Engineered with black Tri-Diamond Ceramic plates for effortless styling, the flat iron offers up to 120,000 passes for noticeably shinier, healthy hair. SRP: $59.99, Artizen Made with tourmaline to increase shine, the versatile Dolphin Styling Iron features Surround Heating technology that allows the outer plates to amplify heat for sleek styles or curls. Hydro-Ionic technology seals in moisture, while infrared heat allows for hairstyling without any cuticle burn. SRP: $179, Andis With a maximum setting of 450 F, the Andis 1-Inch Professional Curved Edge Flat Iron gives users the option to straighten, curl or flip all hair types without leaving dents. The tourmaline crystals seal the cuticle layer and eliminate frizz for an ultra-smooth finish. SRP: $40, TurboPower Available in two sizes, the Forma Diamond Nano-Ceramic flat iron is made with durable diamond-infused plates to aid efficient heat transfer. Featuring an intelligent-heat, color-changing display, the styling iron tames frizz while providing long-lasting shine. SRP: $135 to $139,

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