Beauty Store Business

SEP 2018

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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26 September 2018 | beautystorebusiness.com Dark and Lovely Dark and Lovely Go Intense! Color Sprays are marketed as the first ultra-pigmented temporary color sprays that pop on textured hair and curls. The sprays easily rinse out and come in a variety of fun colors, including Pretty in Pink, Bombshell Blue, Mint Condition and Silver Lining. SRP: $7.99, softsheen-carson.com ProRituals ProRituals Volume & Texture Foam contains bamboo, hydrolyzed quinoa and sea salt. It builds lift, body and texture into the hair, and is infused with repairing proteins and rich botanicals to give locks that "day at the beach" look. SRP: $23, prorituals.com House of Cheatham Originals by Africa's Best Coconut Shine Regenerative Dry Oil has a lightweight, nongreasy formula that can be used daily as a before or after step in your customers' styling regimens. It uses vitamin E and jojoba oil to deliver sheen, heat protection and silky, soft hair. SRP: $4.99, houseofcheatham.com Soma Hair Technology Professional, deep-cleansing Clarifying Shampoo is meant to remove all buildup and trace materials from styling products, while maintaining color-treated locks. The shampoo also eliminates chlorine stains, making it a good choice for swimmers. SRP: $20, somahaircare.com Avena Avena Triport First and Finish features a regenerating collagen complex that assists in restoring balance, vitality and natural shine. It may be used before or after color, bleach, relaxers and perms, and may be added to color and bleach. It helps eliminate chemical odors and may be used as a leave-in treatment on coarse hair or for rinse conditioning on fine hair. SRP: $22.95, avenabeauty.com Fantasia Fantasia's spray-on Hair Polisher Coconut Curling Creme is enriched with pure coconut oil to hydrate and condition strands and create defined, silky, soft, touchable curls. It also makes curls shiny, bouncy and voluminous by repairing split ends and taming frizz. SRP: $6.99, fantasiahaircare.com Not Your Mother's Naturals The Blue Sea Kale & Pure Coconut Water collection includes shampoo, conditioner and a weightless mousse. The plant-derived blends provide weightless hydration with electrolyte sea minerals for touchable shape and shine. Made in the U.S., the products moisturize hair using safe, cruelty-free ingredients. SRP: $8.99 (each), nymbrands.com Sanzi Performance Organics Sanzi's organic Smoothing Creme creates smooth, shiny hair–whether curly or straight, big or small. The new and improved formula speeds up drying time when used with a blowdryer and offers a light hold when air-drying or wet-styling hair. It contains organic argan oil, organic shea butter and organic aloe. SRP: $15, sanzibeauty.com

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