Beauty Store Business

FEB 2015

For beauty business news, beauty store owners turn to Beauty Store Business. Beauty business trends, beauty business profiles and more!

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beautystorebusiness.com | February 2015 79 ADI/American Dawn, Inc. . . . . . . . . . . 46 800.627.5839 • americandawn.com Ardell . . . . . . . . . . . . . . . . Inside Back Cover 800.635.8966 • aiibeauty.com Andis Co. . . . . . . . . . . . . . . . . . . . . . . . . . 25 800.558.9441 • andis.com ApHogee/KAB LLC . . . . . . . . . . . . . . . . 27 800.851.1555 • aphogee.com Avena Beauty/Interfashion USA . . . . 57 888.292.4247 Barbicide . . . . . . . . . . . . . . . . . . . . . . . . . 31 barbicide.com Beauty Logica. . . . . . . . . . . . . . . . . . . . . 55 866.518.5272 • beautylogica.com Beauty Store Business . . . . . . . . . . 77, 78 800.442.5667 • beautystorebusiness.com Beauty Expo . . . . . . . . . . . . . . . . . . . . . . 65 314.426.6333 • beautyexpousa.com Belson Products. . . . . . . . . . . . . . . . . . . 11 888.738.1212 • belsonproducts.com Burmax . . . . . . . . . . . . . . . . . . . . . . . . 20, 44 800.645.5118 • burmax.com Cala Products . . . . . . . . . . . . . . . . . . . . . 22 800.292.0048 • calaproduct.com China Glaze . . . . . . . . . . . . . . . . . . . . . . . 17 800.635.8966 • chinaglaze.com Clairol Professional . . . . . . . . . . . . . . . . 5 clairolpro.com Cosmoprof North America. . . . . . . . . . 23 480.281.0424 • cosmoprofnorthamerica.com Cover Your Gray/Fisk Industries . . . . 15 800.248.8033 • coveryourgray.com Croc Professional/ Turbo Ion . . . . . . 50-51 844.888.CROC • crocusa.com Dukal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43 800.243.0741 • dukal.com Erico Industries . . . . . . . . . . . . . . . . . . . 56 800.223.7426 • ericoind.com Estetica Designs . . . . . . . . . . . . . . . . 40-41 888.899.9447 • esteticadesigns.com Fantasia Industries Corp.. . . . . . . . . . . 32 800.426.3030 • fantasiahaircare.com Giovanni Cosmetics . . . . . . . . . . . . 13, 59 310.667.4082 • giovannicosmetics.com Grande Lash MD. . . . . . . . . . . . . . . . . . . 33 877.835.3110 • grandelashmd.com Hot Tools . . . . . . . . . . . . . . . . . . . . . . . . . . 7 800.487.8769 • hottools.com Infinite Color/Americanails. . . . . . . . . 18 877.764.4447 • infi nitecolorpalette.com Inspire . . . . . . . . . . . . . . . . . . . . . 56, 71, 74 800.634.8500 • inspirebooks.com Jatai International . . . . . . . . . . . . . . . . . 39 888.965.2824 • jatai.net JD Beauty . . . . . . . . . . Inside Front Cover-1 800.523.2889 • thewetbrush.com Kanar. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47 877.216.5003 • kanar.us LeChat. . . . . . . . . . . . . . . . . . . . . . . . . . . . 35 800.553.2428 • lechatnails.com L'Oréal Technique . . . . . . . . . . Back Cover 800.545.8150 • lorealtechnique.com Malibu C . . . . . . . . . . . . . . . . . . . . . . . . . . 54 800.622.7332 • malibuC.com Palladio Cosmetics . . . . . . . . . . . . . . . . 21 800.272.6200 • palladiobeauty.com Premiere Beauty Show Orlando . . . . 63 800.335.7469 • premiereorlandoshow.biz Professional Beauty Association . . . 79 800.468.2274 • probeauty.org Rated R Haircare . . . . . . . . . . . . . . . . . . 53 954.423.4161 Royal Langnickel/Royal Brush . . . . . . 29 800.274.2211 • royalbrush.com Sanek/Graham Professional . . . . . . . . 19 800.438.8594 • grahambeauty.com Sewicob International . . . . . . . . . . . . . 30 800.535.4614 • sewicob.com SoftSheen-Carson . . . . . . . . . . . . . . . . . 49 800.342.7661 • softsheen-carson.com Sparks . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 855.9.SPARKS • sparkscolor.com Supreme. . . . . . . . . . . . . . . . . . . . . . . . . . 45 888.803.6261 • supremehairus.com The Freeman Group . . . . . . . . . . . . . . . . 76 562.988.9490 • thefreemansalesgroup.com The Kirschner Group . . . . . . . . . . . . . . . 73 800.527.8645 • kirschnergroup.com The Makeup Show . . . . . . . . . . . . . . . . . 67 212.242.1213 • themakeupshow.com Turbo Power/Pibbs Industries . . . . . . 37 888.715.6100 • turbopowerinc.com Tweezerman Professional . . . . . . . . . . . 3 800.645.3340 • tweezermanprofessional.com Ultra . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 800.328.3006 • dencoultra.com Vanish LLC . . . . . . . . . . . . . . . . . . . . . . . . 61 800.992.6080 • colorvanish.com William Marvy . . . . . . . . . . . . . . . . . . . . 12 800.874.2651 • wmmarvyco.com Zach's Wax . . . . . . . . . . . . . . . . . . . . . . . 42 800.921.4311 • zachswax.com Ad Index The Professional Beauty Association (PBA) advances the professional beauty industry by providing our members with education, charitable outreach, government advocacy, events and more. Visit probeauty.org or call 800.468.2274 (480.281.0424) for more information. The Professional Beauty Association conducts and publishes a semi-annual and a biennial Distributor Benchmarking Survey; the only one of its kind in the industry. Through the survey, manufacturers and distributors can discover if their business is keeping up with their competitors overall and how well they are actively adjusting to changes in what their customers want and industry trends; stocking the right products at the right time. By participating in the upcoming 2014 biennial survey, not only will you receive a free copy of the survey results, you will also be entered to win free admission to the 2015 PBA Distributor Executive Conference and a free ticket to the Distributor Forum in Las Vegas, NV, July 2015, at Cosmoprof North America. If you or your company would like to participate in the upcoming 2014 Biennial survey, please contact Elizabeth Fantetti at Elizabeth@probeauty.org for more details. Join fellow distributors from around the country at the Professional Beauty Association's (PBA) annual Distributor Executive Conference (DEC). The 2015 conference will include training, speakers and panel discussions focused on leading trends and topics of interest for today's beauty distributor. Panelists will range from emerging, to mid-sized and large companies to ensure all perspectives are covered. For details on speakers, topics and registration information, visit probeauty.org/dec2015 . Win Fre Admission t the 2015 DE C! { } "The Prof e excited to produce the 4t xecutiv fer DEC ha e er the past few years with ov s participat distributors from coast to coas h om each other shows the stre h owth pote ial for distributors - Jessi Marshall PB ector of Education and Industry Programs 2015 DISTRIBUTOR EXECUTIVE CONFERENCE professional beaut y association advancing our industry

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