Beauty Store Business

JAN 2018

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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4 January 2018 | beautystorebusiness.com On the Cover David Olsen, president and CEO of Cos Bar. Art direction by Michael Block. Photography by Jason Bennett. FEATURES 14 The Beauty Boom Industry innovators united at CEW's Beauty's Color Quake event to discuss the rise of color cosmetics. 18 Reframing Aging It's time to bid ageist terminology like "antiaging" farewell–and embrace the notion of maturing gracefully. 34 Raising the Bar A strategy built on great service, omnichannel sales and curated, upscale boutiques have positioned Cos Bar as a top destination for luxury beauty. 58 Gorgeous From Within Supplements for nail, skin and hair health are taking the nation by storm. From pills to powders and potions, learn all about the best wellness options for your customers. 66 Identifying Counterfeits What you need to know to protect your business from counterfeit beauty products. 70 Charcoal Beauty Discover more about this remarkable natural cleansing and detox ingredient. 74 The Important Role of Credit in Your Business Why you need to establish and protect your business credit. IN THIS ISSUE 6 Editor's Note 8 News 56 New Products 84 Calendar 86 Ad Index CONTENTS January 2018 Vol. 24 No. 1 18 MERCHANDISE 16 Focus On: Sunless Tanning Although warmer days may be out of reach, your customers and clients can still achieve a healthy, sun-kissed glow! 24 High-Performing Shampoos & Conditioners Textured, straight, damaged or colored–our guide to formulas for every hair type and concern! 42 Blow by Blow Technology and design are taking these 2018 blowdryers to new heights! DEPARTMENTS 78 Executive Q&A: Joseph Choi Voesh New York cofounder and CEO Joseph Choi shares how he brought the luxury spa experience home. 88 Product of the Month One of the only hyaluronic acid-based skincare and beauty supplement lines, Hyalogic delivers eff ective, pure products that hydrate, nourish and moisturize the skin. 70 Beauty Store Business (ISSN 1098-0660), January 2018 Published monthly by Creative Age Communications, Inc., 7628 Densmore Ave., Van Nuys, CA 91406-2042. Subscriptions: US $24 per year; Canada $45 usd; other international $55 usd. Periodicals postage paid at Van Nuys, CA, and additional mailing offices. POSTMASTER Send all UAA to CFS; non-postal and military facilities: send address corrections to Beauty Store Business, P.O. Box 460159, Escondido, CA 92046-0159. 42 @bsbmag @BSBmag @beautystorebusiness

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