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10 August 2016 | beautystorebusiness.com CONTENTS Continued 60 92 IN THIS ISSUE 12 Editor's Note 92 New Products 108 Calendar 112 Photo Essays 118 News 134 Ad Index DEPARTMENTS 28 Focus On … Vanities Vanities and mirrors that your customers will love to complete any beauty station! By Ann H. Carlson 84 Upmarket Offerings There was a time when consumers would fl ee from oils; that time has passed. Beauty oils are now the new beauty elixirs. By Manyesha Batist 96 Product Of The Month * For hair transformations that wow, look to DreamCatchers to add length, color and volume to your customers' hair. By Breanna Armstrong 104 CEO Spotlight In our fi rst installation of our new department, we interview Christy Rose, the co-owner and founder of the popular nail-brand KBShimmer. By Breanna Armstrong Beauty Store Business (ISSN 1098-0660), August 2016 Published monthly by Creative Age Communications, Inc., 7628 Densmore Ave., Van Nuys, CA 91406-2042. Subscriptions: US $24 per year; Canada $60 usd; other international $80 usd. Periodicals postage paid at Van Nuys, CA, and additional mailing offices. Canadian distribution publication agreement no. 40798037 – Beauty Store Business, 6915 Dixie Rd., PO Box 2601, Mississauga, ON L4T 0A9, Canada. POSTMASTER Send all UAA to CFS; non-postal and military facilities: send address corrections to Beauty Store Business, P.O. Box 1072, Skokie, IL 60076-8072. See the latest enewsletter products See the latest BSB Instagram posts Read the latest BSB tweets Read the latest BSB Facebook posts On The Cover Anna Cummins, executive director and co-founder of The 5 Gyres Institute. Photography by Armando Sanchez. Hair and makeup by Breanna Armstrong. Art direction by Michael Block. 136 Beauty Culture Dot-salon domains are out, smaller retailers are ignoring mobile shoppers, and lots of consumers use many sources in their path-to-purchase. By Marc Birenbaum NEW!