Beauty Store Business

OCT 2017

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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42 October 2017 | Wet Brush Bring glitz and glam to your store or salon this season with the Holiday Glitter Brush Collection from Wet Brush. Featuring rich, glittery finishes that will make your displays shine bright, they're available in pink, purple and white. SRP: $14.99 (salon price), Marrakesh Hair Care Give the gift of revitalized locks with the Hair Care Holiday Box from Marrakesh Hair Care by Earthly Body. The kit includes Marrakesh X (to moisturize, smooth and detangle), Marrakesh Oil (to control frizz and add shine), Marrakesh Endz (to lessen the appearance of split ends) and Marrakesh Whip (a treatment to nourish dry hands, feet and skin). SRP: $14.99 (salon price), Epilady Smaller yet just as powerful, Briza is the new, improved fifth generation epilator from Epilady. Compact and battery-operated, it's designed for hair removal on the face and sensi- tive areas. It even gets rid of short or fine unwanted hairs, leaving skin smooth for four weeks. SRP: $19.99, China Glaze The Glam Finale holiday collection from China Glaze features glitz and glittery shades to brighten the season! The Slay Bells Ring Lashes Kit includes two dynamic nail lacquers—Santa's Side Chick and Slay Bells Ring—plus a pair of Ardell lashes to take the allure up a notch. SRP: $10.50 (salon price), Clubman Many of your customers travel during the holiday season, and the Clubman Travel Size After Shave Lotions Gift Set is the practical, TSA-friendly companion they crave. It includes four best-selling fragrances: Lime Sec, Citrus Musk, Bay Rum and After Shave Lotion. SRP: $11.99 (salon price), Izutech Celebrating individuality is what Izutech's BTX450 line of fashion flat irons is all about—made for stylists and clients alike. But they aren't just about aesthetics. Premium tourmaline ceramic plates, self-aligning floating plates and adjustable temperature control make them high performance, too. SRP: $29.95 (each), Colortrak Make color appointments even more fabulous with Colortrak's two-pack of Glitter Brushes that will dazzle in any salon. Use them to balayage, ombré and color; includes a Wide Color Glitter Brush and the Extra Wide Color Glitter Brush. SRP: $5.99, Manic Panic One of several Holiday 2017 Kits commemorating Manic Panic's 40th anniversary, this wrapped gift set includes a limited-edition wine glass, the Powder Blush/Eye Shadow in the shade Vampire Red, Dreamliner Liquid Eyeliner in Raven and Lethal Lipstick in Vampire Red. SRP: $45,

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