Beauty Store Business

JUN 2017

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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4 June 2017 | beautystorebusiness.com See the latest enewsletter products See the latest BSB Instagram posts Read the latest BSB tweets Read the latest BSB Facebook posts On the Cover Larisa Love, CosmoProf brand ambassador and hair artist. Photography by Jason Bennett. Art direction by Michael Block. FEATURES 14 Mani Mania Innovation is the name of the game for one brand that's making waves in the industry. Meet the founders of Mini Mani Moo. By Karen Wilhelmsen 28 If the Hat Fits Discover how hair artist Larisa Love went from innovative stylist to social-media sensation and CosmoProf brand ambassador. By Breanna Armstrong 58 The Buying Impulse Strategically place impulse beauty buys to give your revenue a lift! By Linda Kossoff 62 8 Employment Laws Every Manager Should Know Independent beauty stores can avoid business-breaking fi nes by knowing and following these employment laws. By Steven Austin Stovall, Ph.D. MERCHANDISE 18 Drying Time Powerful, ergonomic and positively mind-blowing—our guide to the industry's state-of-the-art blowdryers! IN THIS ISSUE 6 Editor's Note 8 News 10 Get Ready for CPNA 2017 12 New Products 70 Calendar 71 Ad Index 58 CONTENTS June 2017 Vol. 23 No. 6 38 38 No More Knots The best detangling tools to tame summer snarls! 46 Stylin' Supplies To create 2017's gorgeous hair looks, pros and consumers need to work with the very best products. Here's our guide to beauty's prime styling aids and tools. COLUMNS 34 Makeup Musings The latest makeup trends for summer 2017 revealed. By Lori Leib DEPARTMENTS 68 Executive Spotlight Aimee Werner created Whish, a skincare company based on simple, clean ingredients. 72 Product of the Month A renowned spa owner and esthetician creates a universal collection for all skin types using unique and powerful natural ingredients. 46 Beauty Store Business (ISSN 1098-0660), June 2017 Published monthly by Creative Age Communications, Inc., 7628 Densmore Ave., Van Nuys, CA 91406-2042. Subscriptions: US $24 per year; Canada $60 usd; other international $80 usd. Periodicals postage paid at Van Nuys, CA, and additional mailing offices. POSTMASTER Send all UAA to CFS; non-postal and military facilities: send address corrections to Beauty Store Business, P.O. Box 1072, Skokie, IL 60076-8072.

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