Beauty Store Business

JUN 2017

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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24 June 2017 | beautystorebusiness.com M Ultra Elite by Scalpmaster For a faster blowout that simultaneously protects the hair, the 1875 Watt Tourmaline Ionic Ceramic Dryer from Ultra Elite by Scalpmaster does two jobs in one. Its ceramic barrel is infused with tourmaline crystals that won't over-dry hair, while the plates seal the hairs' cuticles to eliminate frizz. SRP: $44.99, burmax.com N Andis The Andis Pro Dry Elite 1600W Dryer features tourmaline technology to seal hairs' cuticle layer—eliminating frizz for smoother, silkier results. Its high-velocity motor dries hair quickly, while a cool-shot button enables your customers to lock in their look for long-lasting results. SRP: $102.35, andis.com O Bio Ionic Infused with 24K gold to allow for constant conditioned heat, Bio Ionic's GoldPro Dryer features a Ceramic Mineral Complex to combat moisture and reduce drying time by up to 50 percent—leaving the hair smooth and shiny. SRP: $135, bioionic.com P Fromm Whether your customers want sleek, straight locks or wavy tresses, the 1907 Zero7 Air Lightweight Dryer by Fromm will do the trick. Negative ions break down water molecules quickly as positive ions add volume. Because it's 18 percent lighter than leading dryers, it won't weigh you down in the salon. SRP: $84.50, folica.com Q Izutech Izutech set the bar high with their KTX450 model. For the TRX4000 Black, they aimed to create another product for salon professionals designed by the best engineers with Italian craftsmanship. They delivered. With a tourmaline ceramic heater, ergonomic design and three heat settings, this blowdryer is confidently backed by a 10-year warranty. SRP: $279.95, izutechpro.com R Cricket There's finally a hair dryer that lives up to its name. With Cricket's Ultra Smooth Professional Dryer, feel the difference as its argan oil and keratin protein-infused outlet filter creates unparalleled shine. High-powered and lightweight, with wind speeds of 59 miles per hour, what more could one ask for? SRP: $99.95, cricketco.com M N O P Q R

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