Beauty Store Business

OCT 2016

For beauty business news, beauty store owners turn to Beauty Store Business. Beauty business trends, beauty business profiles and more!

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CEO Spotlight 52 October 2016 | beautystorebusiness.com What is a typical day like for you? From the moment my feet hit the ground, I'm working—sales, training, tanning and then I'm either at softball games or sitting on my couch with my amazing boyfriend doing absolutely nothing. Who inspires you? My biggest inspiration comes from my two daughters. They're my reason, my why, my everything. My goal in life is to show them that they can do whatever they put their minds to. I was 16 years old when I had my first daughter. I was told that my life was over. Little did I know that it just began. What are three things you have with you at all times? Lip gloss, cell phone and, my laptop. How does social media influence your company? Social media is the future. It has become the newest way of advertising. I have built my personal social media following as an influencer in the beauty industry, through word of mouth and working with celebrities. That following has grown tremendously in the last few years. Hav- ing a large following has helped me with my business, as I am able to direct my own followers to my company's pages. What is a piece of advice you can offer to entrepreneurs looking to start their own business? My one piece of advice I'd give to any- one starting out is always know your books. That can eventually be delegated, but always, always know your books! ■ Get Connected! @goldenrunwaytanning & @missmonicablanco Website: goldenrunway.net Image courtesy Golden Runway "In 2016, I decided to take a larger leap of faith and rebrand myself and that's how Golden Runway was born." w w w . s e b a s t i a n s i g n s . c o m

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