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20 June 2016 | beautystorebusiness.com Get Longer Lashes From mascaras that curl to a two-day treatment, give your customers the gift of radiant eyes with these hot picks. Tarte Cosmetics A gift that keeps on giving, Tarte Cosmetics' Gifted Amazonian Clay Smart Mascara addresses important concerns by keeping lashes hydrated, healthy and stronger using ingredients like Amazonian clay and rice bran wax— all while adding volume and thickness, too. SRP: $21 tartecosmetics.com Benefit Cosmetics Your customers can ditch those eyelash curlers when they opt for Benefit Cosmetics' Roller Lash Curling Mascara. Its special Hook 'n' Roll brush lifts and curls lashes—for 12 hours. Provitamin B5 and serin condition, while its water-resistant formula is still easy to remove. SRP: $24 benefitcosmetics.com Milk Makeup For softer and darker yet natural-looking lashes that last for two days, sell your customers Milk Makeup's Weekend Lash Stain. Waterproof—even after a shower—and smudge-proof, this mascara with a fine-bristle brush contains nourishing vitamin B5 and won't require touch-ups. SRP: $22 milkmakeup.com Too Faced For your customers dreaming of voluminous, voluptuous lashes, Too Faced's Better Than Sex Mascara delivers. Its collagen-containing formula creates longer lashes in just two coats—and after three coats, intensely dark, full, shapely lashes are achieved. SRP: $23 toofaced.com Zuzu Luxe For longer, voluminous and curly lashes, look no further than Gabriel Cosmetics' vegan Zuzu Luxe Mascara (pictured in Darkest Brown). This product won't clump, flake or smudge on your customers' eyes due to its nylon brush and gentle formula containing vitamins and herbal extracts. SRP: $17.60 gabrielcosmeticsinc.com THE NEXT GENERATION Model No. MFS RATION Model No. MFS Makers of the Latherking and Provider of all your Barbering Needs — Selection, Savings, Service… Guaranteed! Visit us at PRUULVÀDPLQJRFRP | Call us at 1-800-637-1996 The Latherking's new one-hand activation system releases an instant flow of thick, hot, aerated, super wet lather... Shaving has never been easier! • Supplies two barbers all day • Completely enclosed universal motor protected from rust and corrosion • Stainless steel valve and extra-large,easy-to-fill soap cup provide trouble-free service • An industry icon for over 50 years • Waterproof heater • Includes 8 oz. bottle of Campbell's Liquid Shave Cream Only professional hot lather machine with UL certification in the US and Canada Lighted ON/OFF switch THE