Beauty Store Business

MAY 2016

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26 May 2016 | beautystorebusiness.com TIPS & TRICKS FOR THE PERFECT LIPS Achieving a colorful lipstick creation from start to finish is easy when your customers know these four simple steps. • PERFECT: Your customers can use MODA EZGLAM DUO's Luscious Lips to polish their looks and clean up around the lips. SRP: $5.99 beautyusa.royalbrush.com • PREP: Some of your customers use primer for their faces and eyelids—so its important that they don't neglect their lips! To prevent smearing beyond the lip-line and to create a smooth, adherent base, advise them to use a product like Urban Decay's Ultimate Ozone Multipurpose Primer Pencil. SRP: $18 urbandecay.com • APPLY: The Morphe Brushes' Lipstick Nick Palette paired with its G12 Oval Lip Brush will give your customers a variety of options in one lip palette. Customers and mix shades to get the exact shade they want. Using a lip brush to apply color ensures even distribution. SRPs: $19.99 and $3.99 morphebrushes.com • PLUMP: GrandeLIPS is a Collagen Boosting Lip Plumper that provides instant plumping effect in 3-5 minutes and gives your customers' natural lips the appearance of fuller, more youthful lips in 30 days. It also gives lips a high-gloss appearance and can be worn alone or under or over lipstick. SRP: $26.95 grandelashmd.com • FINISH: To ensure a lip color is smudge-proof against eating, drinking and smooching, allow your customers to lock it in place with a top coat like Ella International's Lipchic Lipstick Sealer. SRP: $12 lipchic.net ■ al d h li SRP $5 9 9 Bethany Harbison is a freelance writer based in Orange County, CA. NARS The Audacious Lipsticks from NARS live up to their bold name. Available in only the most intense of colors, completely opaque with a single swipe and boasting impressive staying power, these babies pack a punch in every tube. SRP: $32 narscosmetics.com Gabriel Cosmetics Gabriel Cosmetics' gluten-free Gabriel Lipstick does double-duty—moisturizing and protecting your customers' lips, with natural ingredients like aloe and jojoba seed, as it coats them with classic, ladylike color. With 25 available shades, this long-lasting formula takes the cake. SRP: $17.60 gabrielcosmeticsinc.com INTRODUCING + A GREAT BARBER SHAVE EVERYTIME! '19 WAHL HOT LATHER MACHINE CONNECT WITH WAHL + EASY PRE-MIXED LIQUID LATHER

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