Beauty Store Business

JUN 2014

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30 June 2014 | beautystorebusiness.com Focus On . . . Nail Treatments Tempt manicure mavens with these fi ve solutions for healthy, beautiful nails. by Ann H. Carlson 1 The water-based Pure Gold Nail Power massage gel from LCN USA is made with gold particles to restore dry, weak nails and cuticles. Formulated with keratin and amino acids, the emollient treatment promotes nail growth, elasticity and shine. Suggested retail price: $11.90 800.86.NAILS, lcnusa.com 2 Alessandro International's Mango Nail Serum from the NailSpa Nourishing Collection moistur- izes chapped cuticles. Featuring a sweet, delicate scent, the conditioning serum is formulated with vitamin A, mango and lotus to improve the skin's vitality and texture. SRP: $20 800.645.3340, alessandro-international.us 3 LeChat offers Nobility Essential Cuticle Oils in six fragrances: Pomegranate, Cucumber Melon, Lemon Grass, Tea Tree Eucalyptus, Citrus Lavender and Red Apple. The cuticle oils are made with vitamins A, D and E, as well as a botanical blend to promote healthy cuticles. SRP: $11.90 800.553.2428, lechatnails.com 4 The Dermelect Cosmeceuticals Makeover Antiaging Ridge Filler restores flexibility, moisture and strength to weak nails while concealing nail imperfections with a natural pink hue. Made with protein peptides, the anti- aging formula fills ridges and treats discolored, dehydrated and rough nails. SRP: $18 888.693.3763, dermelect.com 5 XTRA from Nail Tek helps grow and retain healthy, natural nails. Made specifically for nails that are resistant to conventional thera- pies, the concentrated formula corrects severe weakness and boosts nail strength. SRP: $12 888.556.8466, nailtek.com ■ Ann H. Carlson is a Los Angeles-based writer and editor. Hands photo: Thinkstockphotos.com 2 5 1 3 4 F o c u s O n 6 1 4 . i n d d 3 0 Focus On 614.indd 30 5 / 2 / 1 4 2 : 4 1 P M 5/2/14 2:41 PM

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