Beauty Store Business

SEP 2013

Beauty Store Business provides solutions for better retailing! New products, industry news, savvy business moves and important trends affecting both brick-and-mortar and online retailers are included in each issue.

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Palladio Beauty Napoleon Perdis Cosmetics Bodyography Palladio Beauty's Herbal Eyeshadow Quad proves that good things come in small packages. This quad compact is a steal for the endless color combinations users receive. Made with jojoba, aloe, apricot and shea butter, these highly pigmented eye shadows hydrate the eye area and protect the skin from freeradical damage. They're available in six fun shades. For an even better bargain, consider Herbal Mosaics, a bronzer, blush, eye shadow and highlighter all in one. Each Mosaic features five complementing hues that can be blended together or used separately. It's infused with vitamins C and E that help restore suppleness to the skin, and aloe and chamomile extracts that provide anti-inflammatory benefits. The mosaics are available in four cool shades. Oily skin sufferers will love the Dual Wet & Dry Foundation. This powder foundation formula can be used dry (for quick touch-ups) or wet (for maximum coverage). It provides excellent cover for blemishes and makes pores less noticeable while keeping the skin looking smooth and even. It even comes with a cool sponge applicator made from Yukilon foam that helps resist moisture. SRPs: $8 each, eye shadow quad and Herbal Mosaic; $11 foundation palladiobeauty.com, 954.922.4311 Napoleon Perdis picked up his first makeup brush at the tender age of 13. Since then, he has sought to demystify and transform runway and red-carpet trends into a reality that the average person can understand. The Camera Finish Powder Foundation is the company's best-selling and favorite foundation, and it's easy to see why. The velvety finish conceals, sets and adds a matte finish to the face while goji berry extract and vitamins C and E and nurture and boost the skin's clarity. Magnif-Eyes Mascara proves that bigger is better. This collagen-charged mascara lifts and strengthens lashes while providing the user with carefully coated and defined lashes. It's also fragrance free so it won't irritate the eyes. The spiral brush grips each lash and provides a smooth glide. Add color to the lips with MATTETASTIC! Lipstick. It comes in six shades, is long-lasting and infused with moisturizers and vitamins that ensure the lips stay hydrated and soft. SRPs: $25 each, lipstick and mascara; $45 foundation napoleonperdis.com, 888.732.9111 Peruse Bodyography's list of cosmetics and it's easy to see why it's one of the leading sources of products for some of today's biggest names in the makeup industry. The Every Finish Powder is a great multipurpose face powder. How multipurpose? It can be used with a damp sponge for heavier matte foundation, a brush for a lighter application or a puff for that medium ground coverage. Its micro-fine powder creates a smooth, yet silky texture for a flawless finish. The Duo Expression soft mineral base feels like silk and is easy to apply and blend, leaving the user with a flawless look that stays on all day. It's available in seven different shades. The Dome Smudge Brush is the perfect complement to the Duo Expression eye shadows and can be used to apply eyeliner. Its precise tip helps create the much soughtafter smoky eye and allows for detailed makeup application. SRPs: $18 Duo Expressions; $20 Dome Smudge Brush; $30 powder bodyography.com, 800.783.9969 8 September 2013 | beautystorebusiness.com

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